01 / The job story builder
Your work already
has a story.
Turn one completed job into a clear, useful post. Start with what happened. Keep the proof. Skip the hype.
An editable starting point
Specific beats impressive.
This is a structured draft, not a fact check. Only keep claims supported by this job.
Take this to your next job
A five-shot proof checklist.
- Before: capture the whole area before work starts.
- Detail: show the specific condition you are addressing.
- Process: record one careful decision or technique.
- After: use the same angle and similar light as the first photo.
- Context: note what changed, what did not, and any limitations.
Get permission to share. Avoid customer names, addresses, faces, license plates and private documents. Do not stage damage or imply that a result is typical when you cannot support it.
Show the same thing.
Use a consistent angle and lighting for before-and-after photos. Get permission before sharing customer property.
Explain one choice.
A specific decision tells people how you work. A list of adjectives doesn't.
Make the next step easy.
Offer one relevant action. A helpful question can be more useful than another sales pitch.
Built for people doing the work.
I'm Eric Yim. I work on making service businesses easier to understand, find, and trust. This tool turns one small part of that work into a repeatable habit.
Read my field notes on marketing, customer trust and building a service business →
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